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The Adelaide Theatre Guide is proud to be recognised as the official website of the Theatre Association of South Australia (TASA).

Below is basic information about TASA.

If you would like further information on TASA or details on how you can subscribe to their monthly publication, Encore, please contact TASA directly at encoremag@iprimus.com.au.

Full contact details for TASA can be found under the Directory - Contacts section of the Theatre Guide.

For further information about TASA and Encore magazine, please scroll down the page, or click on one of the following links to jump directly to that section. Introduction

The Theatre Association of South Australia Inc (TASA) was established in 1985 by Phillip Halsall under the name of the Amateur Theatre Society Inc.

In 1998 the Society changed both its charter and its name to TASA to remove the stigma associated with the word "amateur", particularly in this day and age of increased quality from most non-professional theatre companies.

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Aims

TASA is a voluntary, non-profit organisation that consists of both theatre companies and individual members.

Its aim is to promote and support non-professional theatre related activities in South Australia through:
  • the monthly publication of Encore
  • the production of a widely-distributed Live Theatre Guide brochure, three times per year
  • occasional workshops
  • the active participation of members in the Association
  • group insurance scheme
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Encore Magazine

The public face of TASA is primarily through the publication of the monthly magazine, Encore.

Encore is posted out to members on at the beginning of each month (excluding January) and includes:
  • promotion of current and upcoming productions
  • reviews of productions
  • feature articles
  • photo gallery
  • audition notices
  • a listing of upcoming productions for the next 12 months
  • workshop and conference information
  • expressions of interest for directors and technical crew
  • discounted group bookings to selected major theatre productions
  • letters to the Editor
  • other South Australian theatre-related information
Annual membership fees to TASA also provides free promotion of activities in the Encore magazine.

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Live Theatre Guide

TASA publishes the Live Theatre Guide three times a year. It provides information about every production being staged by theatre companies that are members of TASA. It is published in the form of a brochure that is distributed widely through the greater metropolitan area in various cafes, hotels, theatres, and other tourist outlets. It has proved to be a very popular publication with the public. TASA charges its member companies a fee to be listed in the publication. Further information is available from Barry Hill by emailing bahill@aapt.net.au.

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Membership

Membership to TASA, which includes a 12 month subscription to Encore is:
  • AU$65.00 for a theatre company
  • AU$20.00 for an individual
Membership falls due in February each year at the Annual General Meeting. Those joining in the latter half of the year are offered discounted membership to see them through to February.

Membership to TASA is possibly the best way to keep in touch with or learn how to break into theatre in South Australia.

Paul Rodda, the Editor of Encore, also acts as the South Australian correspondent for the bi-monthly Australian theatre magazine, Stage Whispers, providing further promotional opportunities for theatre companies on a national basis.

If you would like to subscribe to the magazine, please print and post the Membership Application Form below to: The Theatre Association of SA. Inc PO Box 181, UNLEY BC, SA, 5061 with your payment enclosed. Or for Electronic payments a Direct Deposit can be made into the TASA account. Send your payment to BSB 105 124 - ACCOUNT NO. 457326840 and then forward a confirmation email with your name and a copy of your payment details to encoremag@iprimus.com.au.

Download TASA Membership Application Form

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What is TASA's connection to the Theatre Guide?

The Theatre Association of South Australia decided that it would like to establish a web presence for itself, however the necessary skills were difficult to obtain within the organisation.  This is particularly so when one considers that a voluntary-based organisation such as TASA is often faced with transient volunteers who may only remain active for a limited time.

The Adelaide Theatre Guide was already providing the detail and information which TASA wished to supply via the internet. The creator and former Web Administrator of the Theatre Guide, Rod Lewis, also had strong personal ties with TASA, having been the Encore editor and continuing as an active committee member.

After surprisingly little discussion, it was mutually agreed that there was no point doubling up with a similar website and the two groups decided to strengthen and formalise the ties which already existed.

While the Theatre Guide and TASA remain separate entities, the formalised agreement now provides a mutually beneficial professional relationship.  TASA gets a website, and the Theatre Guide receives an additional avenue for promotion and information provision.

Despite the relationship, it is important to remember that TASA and the Theatre Guide are separate bodies. They also have very differently requirements, such as:
  • TASA requires a membership for inclusion of information in Encore and provides insurance cover to its members, whereas the Theatre Guide is free.
  • TASA has a publishing deadline of the 15th of each month & publishes monthly February through December; the Theatre Guide is ongoing daily.
Information provided to the Theatre Guide will not reach TASA and vice versa. To ensure your company's information is included on the Theatre Guide and in Encore, you should always ensure that both parties are sent the relevant information.

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